Description
• Developing effective marketing strategies and plans to communicate the features and benefits of new products to customers.
• Use market research data to establish a product GTM plan.
• Take part in preparing seminars, presentations, tradeshows, and events.
• Create content such as case studies, videos, websites, and blog posts.
• Be responsible for tuto’s LinkedIn strategy.
• Lead tuto CSM & PM community
Qualifications
• experience in product marketing in a high-tech company (optional)
• Excellent analytic thinking with an ability to form solid conclusions from a large amount of ambiguous information.
• Strong communication and presentation skills
• Strong data analysis and modeling skills
• Ability to work independently on multiple work streams in a fast-paced environment.
• B2B product/solution marketing experience in enterprise software companies
• English – mother tongue
• Enjoy writing unique and compelling content for a diverse set of influencers and executive decision-maker personas.
• Passionate, self-starter with a can-do attitude
• Ability to translate customer needs and market demand into messaging, content, sales tools, and campaigns to help us meet our business goals.
• Team player who can build strong relationships with peers and stakeholders across sales, marketing, product, CS, and more.